Promoting Olympic Coverage - Show & Tell

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Promoting Olympic Coverage - Show & Tell
by robrobson | Posted Sun Jul 27 2008 12:01 PM

It would be great if we could all share examples of how the TV companies are promoting their Olympic coverage in different countries.

To kick things off, this is what the BBC are using. It is based on the 'Monkey' character that I remember to dearly from the late 70's or early 80's and has been produced by Damon Albarn and Jamie Hewlett from the animated 'pop group' Gorillaz.

It's certainly a different way to promote the Olympics...



--
Rob Robson
Co-founder, iStadia.com


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